Privacy Policy for macaronda.co.uk

Effective Date: 2025-11-19

Welcome to macaronda.co.uk. Your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your personal information when you visit and use our website. By using macaronda.co.uk, you consent to the practices described in this policy.

1. Information We Collect

We may collect the following types of information from you:

– Personal Information: This includes your name, email address, postal address, phone number, and any other information you voluntarily provide when you:
– Register an account
– Place an order
– Subscribe to our newsletter
– Contact us through our website
– Payment Information: When you make a purchase, we collect payment information such as credit card details or other financial information. This information is processed securely by our payment processors, and we do not store your full payment details on our servers.
– Usage Data: We automatically collect information about your interactions with our website, including your IP address, browser type, operating system, referring URLs, pages visited, and the dates/times of your visits.
– Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to track your activity on our website and collect information about your browsing behavior. You can control cookies through your browser settings.

2. How We Use Your Information

We use the information we collect for the following purposes:

– To Provide and Improve Our Services:
– To process and fulfill your orders
– To personalize your experience on our website
– To respond to your inquiries and provide customer support
– To improve our website’s functionality and content
– To Communicate with You:
– To send you updates, newsletters, and promotional materials (you can opt-out at any time)
– To notify you about changes to our policies or services
– For Legal and Security Purposes:
– To comply with applicable laws and regulations
– To protect our rights and the rights of our users
– To prevent fraud and abuse

3. How We Share Your Information

We may share your information with the following categories of recipients:

– Service Providers: We share information with third-party service providers who assist us with payment processing, website hosting, data analytics, email marketing, and other services. These providers are contractually obligated to protect your information and use it only for the purposes we specify.
– Business Partners: We may share information with business partners who offer products or services that may be of interest to you.
– Legal Authorities: We may disclose your information to law enforcement agencies, government authorities, or other third parties if we are required to do so by law or if we believe that such disclosure is necessary to protect our rights, safety, or property.
– Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred to the acquiring company.

4. Data Security

We take reasonable measures to protect your personal information from unauthorized access, use, or disclosure. These measures include:

– Using encryption to protect sensitive data during transmission
– Implementing firewalls and intrusion detection systems
– Limiting access to personal information to authorized personnel only
– Regularly reviewing our security practices

However, no method of transmission over the Internet or electronic storage is completely secure, so we cannot guarantee absolute security.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

6. Your Rights

You have the following rights regarding your personal information:

– Access: You have the right to request access to the personal information we hold about you.
– Correction: You have the right to request that we correct any inaccurate or incomplete information.
– Deletion: You have the right to request that we delete your personal information, subject to certain exceptions.
– Objection: You have the right to object to the processing of your personal information for certain purposes, such as direct marketing.
– Restriction: You have the right to request that we restrict the processing of your personal information under certain circumstances.
– Portability: You have the right to request that we provide you with a copy of your personal information in a structured, machine-readable format.

To exercise these rights, please contact us at info@macarons.co.uk